Adding IMAGE TAGS to the images on your website will help you get more “Google Love.” By themselves they won’t get you top ranked, but they are an important variable in your overall search engine optimization strategy.
Alt-image tags are behind the scene code that Google sees and indexes. You can use alt-image tags to get more of your images indexed and ranked in the Google image search (which a lot of people use, you’ve probably used it yourself!).
Remember, part of getting top ranked requires you to “out SEO” a competitor.
Alt-image tags are often overlooked and can give your site an advantage with Google and other search engines.