These workshops are HOW TO workshops and you’ll leave each one with a clear understanding of how to use best practices to GET REAL RESULTS FAST.
Each has ACTIONABLE CONTENT that will help you:
** Get better results from your Internet marketing
** Reach more brides and grooms
** Get more inquiries from your website (and social media)
** BOOK MORE WEDDINGS
I’ve used all of these practices FIRST-HAND while working on client’s websites (and Internet marketing strategies), and I GUARANTEE THEY WORK. Nothing you’ll learn requires a degree in rocket-science to understand and execute.
All workshops start at 1:00pm EST sharp every other Wednesday.
Each workshop lasts about 40 minutes. There is always open Q&A. Downloadable “how to” checklists are often provided.
If you can’t make a workshop, no big deal. Recordings are made available within 48 hours of the workshop presentation.
Workshops are FREE for members of the International Association of Wedding Industry Professionals.
(#1) Instagram Best Practices
June 27, 2018 – Wednesday
10 BEST PRACTICES for using Instagram to build your brand, increase your online visibility, and generate LEADS from this powerful marketing platform that brides and grooms LOVE. Includes easy-to-use checklist!
(#2) Optimizing Your Google Business Listing (aka Google My Business)
July 11, 2018 – Wednesday
If you have a business website Google My Business is your BFF. I’ll show you how to claim, create, and optimize a Google My Business listing.
(#3) Facebook Best Practices
July 25, 2018 – Wednesday
Facebook is a powerful tool, but like most tools if you don’t use them properly they don’t do the job they are capable of. I’ll share my first hand experience managing Facebook pages and getting phenomenal results (i.e. more traffic to a website, more inquiries, more sales!)
(#4) Conversion: Turning Brides & Grooms Who Visit Your Website Into Inquiries
August 8, 2018 – Wednesday
10 “must have” elements in your Internet marketing toolbox to get couples who visit your website to make inquiries, WANT TO talk to you on the phone, and BOOK MORE WEDDINGS.
(#5) Traffic Building Strategies
August 22, 2018 – Wednesday
Is your website LOST IN SPACE? I’ll share 10 website traffic building strategies that are guaranteed to make it easier for brides and grooms to find your company online.
(#6) Increase Sales & Book More Weddings Using a “Take Away”
September 5, 2018 – Wednesday
A “take away” is a very powerful way to generate leads and close more sales – and they work 100% of the time. I’ll talk about what they are, how to create one, what makes a good take away, how to use one once you have one, and share some real examples of how they are being used to generate leads and close sales.
(#7) Should You Advertise at The Knot and/or WeddingWire?
September 19, 2018 – Wednesday
Some people have had great experiences with The Knot and/or WeddingWire while others not so much. Why does this happen? I’ll talk about these two popular wedding planning website and share my insight and experience managing advertising “store fronts” at both of these websites.
(#8) Website Design Best Practices
October 3, 2018 – Wednesday
If you’re unhappy with the results you are getting from your website, or you want even BETTER RESULTS, don’t miss this workshop. Why do some websites work and others do not? I’ll discuss 10 key factors in creating a website that generates inquiries and sales. I’ll also talk about search engine optimization and how to get your website ready NOW for 2019.
(#9) Live Website Reviews
October 17, 2018 – Wednesday
We’ll visit some of the best wedding vendor sites on the Internet. These are high-impact, high-conversion websites and I’ll show you why! If you want your website reviewed LIVE… submit it for a review during this workshop (first come, first serve).
November 7, 2018 – Wednesday
StoryBrand by Donald Miller is a book (and website) that walks you through how to transform your current marketing message into a powerful marketing and sales machine that consistently generates more inquiries and helps you close more sales more easily. I’ll review key points as well as why and how you can use Miller’s guidance.
(#11) Getting Your Website Ready for 2019
November 21, 2018 – Wednesday
You’ve got less than 90 days until 2019. NOW is the time to get your website ready. I’ll also talk about search engine optimization and what you need to do in order to be top ranked at Google in 2019.
Join the International Association of Wedding Industry Professionals (IAWIP) for only $95.00 TODAY and get free access to all of these workshops and future workshops AND MORE as part of your annual membership.
Make an investment in the future success of your wedding business today (and save $100).